Over the past several months, NYS Collection Vietnam has aggressively expanded its locations within Vietnam.
Based out of Ho Chi Minh City, NYS Collection Vietnam is now present in 3 locations throughout the country, including Hanoi and HCMC. Hanoi and HCMC is the most populous cities in the country. This emerging retail markets of Vietnam have seen several new malls and shopping centers since 2013. The growing middle class and millennial generation is becoming largely influenced by global fashion, specifically from Seoul, Singapore and Tokyo. With plenty of eyewear brands already in the shopping centers, NYS Collection New York is poised to educate Vietnamese consumers on the brand’s growing popularity in global markets.
All stores feature NYS Collection ELITEs, NYS Collection Polarized and standard NYS Collection eyewear.