Tiny Mall Kiosks Make a Surprisingly Big Impact

May 30, 2013

NEW YORK TIMES ARTICLE

By JOHN GROSSMANN
Published: May 22, 2013

... Meanwhile, Sal Babbino and Marc Behar, childhood friends, sell sunglasses from carts and kiosks. Fresh out of college, Mr. Babbino came up short trying to buy a liquor store and then closed his first business, a cart selling embroidered hats and T-shirts. “I never dreamed I’d have a business with 1,000 locations in 40 different countries,” said Mr. Babbino, who helped start NYS Collection from a single cart between the World Trade Towers in 1996. Expanding soon after into big regional shopping malls, the company switched to manufacturing its own sunglasses after it had reached 36 locations...

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G by NP

June 5, 2012

For those of you who are fans of the Snooki by Nicole Polizzi sunglasses (honestly, who isnt?) you may have noticed something new going on. This time around the line has a new addition: a unisex style line that men can now enjoy too! G by NP is an exclusive line of unisex sunglasses designed by the queen of shades herself, Nicole Polizzi. So far 3 of the 5 styles have been released: Juiced, The Strip, and Five Oh's.

The most recently released style is the Five Oh's. It is a classic style aviator with a slight touch of that Snooki flare we all love. This style comes in 4 colors: red, pink, gold, and silver.

So what do ya say guys, would you rock 'em?

New Snooki by Nicole Polizzi Sunglasses

May 21, 2012

We are happy to announce that today we have launched the new Summer Collection from Snooki by Nicole Polizzi. Today was day 1 of many launches that will occur throughout the summer for the Snooki by Nicole Polizzi sunglasses. We will gradually introduce new styles to keep her fans fresh and up to date as well as give them something to look forward to all summer long.

This week 4 BRAND NEW styles were released. From her original line, Snooki by Nicole Polizzi, Robotz Gone Wild and Eyeful tower. From her brand new G by NP line (geared towards men) The Strip and Juiced.

Here's a little something about each of this week's new styles:

Robotz Gone Wild: A futuristic, cutting-edge design with just the right amount of animal print. Comes in two colors: Pink & Mint Green and Natural leopard.

Eyeful Tower: Vintage, over-sized inspired frames with a marble detail. Comes in Black & White.

The Strip: From the G by NP is a matte black frame perfect for the day and night.

Juiced: Also from the G by NP can be for the guidos or the guidettes. This unisex style is sure to look hot on everyone. Comes in 3 colors: Black, Brown, & white.